MASTER GAMES 2025

Spotlight on the talents of tomorrow.

The 2025 edition of the MASTER GAMES brought more than 250 apprentices from the Institut des Métiers d’Excellence (IME) LVMH.
For this 12th edition, the students had to reinterpret the world of KENZO with sensitivity, boldness and creativity.

Design, craftsmanship, customer experience… all the facets of the luxury professions were represented.

To accompany the game, Brainstories designed a tailor-made scenography:

– an open, stimulating space, designed to create links between expertise
– spaces dedicated to creative collaboration
– and more confidential areas, where the groups can find the quiet to reflect and imagine.

A scenography where everything is designed to achieve a precise balance and encourage dialogue between the different professions.